King’s College London

In the top 25 universities worldwide, King's asked us to develop global advertising campaigns,
strategy, media buying, planning and creative in order to target specific countries. These activities
were supported by print, web, USBs, and Powerpoint presentations. We also designed the graduate
and undergraduate prospectus and brochures for specific schools as well as recruitment campaign
microsites for individual schools.

What we have achieved

Hits on the King's site grew significantly. Feedback from the King’s teams is excellent and King's
won the 2009 Heist Marketing Department of the year award, as well as the
Sunday Times
University of the year award 2010-11. The judges’ comments on the Heist Gold Award Winner
“Fantastic work across all mediums. Great branding, distinguishing themselves, iconic, strategic.”
And from Economist.com
“Excellent click-through rate at 0.3”

*** Stop press! We have just won the Gold Award for Best Postgraduate Prospectus (printed)
at the HEIST Awards (below right) ***


upg 2011pg prospectus 2011



llm coverllm



law magazinelaw magazine

law magazine

law magazine

law magazine



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